Viral Comedy Skits, Golf Pop-Ups, and Themed Coloring Books: Inside Real Estate Agents’ Most Creative Marketing Tactics
As the housing market enters the summer doldrums, with would-be buyers weighed down by rising borrowing costs and distracted by vacation plans, real estate agents are getting increasingly creative to drum up interest. Today's real estate professionals are turning to marketing methods that go far bey
Built Different: How the Ranch-Style Home Went from 1930s Architectural Rebel to America’s Favorite Floor Plan
There are an abundance of different architectural styles on offer in the U.S.—and many that are considered mainstays in the country's home design lexicon. But while midcentury modern abodes and Cape Cod dwellings might dominate the pages of design magazines, another, rather more unassuming style has
Midcentury Carmel Valley Time Capsule Lists for the First Time in 55 Years for $2.4 Million
A Big Sur-inspired midcentury estate tucked away in Carmel Valley has just hit the market for the first time in 55 years for $2,395,000. The stylish sanctuary surrounded by breathtaking canyon views last traded hands for just $43,000 in 1971. Built in 1967, the three-bedroom residence boasts a thoug
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