‘Selling the City’ Star Eleonora Srugo Reveals Glimpse Inside Her Envy-Inducing $40,000 Custom Closet

Luxury real estate agent Eleonora Srugo opened the doors to her life and the lavish housing market when she starred on Netflix’s hit series “Selling the City.”

When she isn’t showing off opulent pads to Manhattan‘s elite or filming for the wildly popular streaming platform, Srugo, 37, is busy managing a team of home experts, many of whom feature alongside her in the series.

But while the celebrity real estate agent’s day-to-day job provides her with access to some of the most palatial pads in the Big Apple, when it comes to her own abode, she set out to create a more “cozy” atmosphere that would serve as a “sanctuary” from the hustle and bustle of her lucrative career—while providing her with a calming escape from the drama that regularly plays out on screen.

Much of Srugo’s apartment is decked out in neutral tones, with elegant pops of pale pink here and there—however, there is one very vibrant exception to that rule: her closet.

Anyone who has watched “Selling the City” or seen an image of Srugo on Instagram will know that she has something of a reputation for rocking an array of fierce, cutting-edge fashions.

And now, she has opened up her closet to Realtor.com® in the latest installment of our Celebrity Sanctuary series, revealing how she spent $40,000 creating the perfect space to store her lavish collection of fashion items—and how she manages to store all of that designer decadence inside a Manhattan home.

For me, it’s very important that my home is cozy. I like a home to feel like I just jumped into vanilla meringue being mixed.

I have to come home and jump on my couch and be comfortable, so I use blush tones and different shades of yellow and pink to do that.

I moved into this building during the [COVID-19] pandemic and as we speak today, I’m actually deciding if I should stay another year. This is a beneficial space for me to rent because I get to sell apartments in the building.

I also can’t get enough of the details—like the fact that I have angled my living room furniture so that it’s not in a traditional square layout and that the hood range vents to the outside, which not many people notice, but I think makes a real difference.

I love that there are outlets on the inside of the medicine cabinets and that there are heated floors in my bathroom.

I also have childhood mementos throughout the apartment. I have a whole closet here of my childhood things that I took out of storage, so there’s a lot of books and stuffed animals.

But the best thing about this space is definitely my closets. This space was originally used as a sales space, so California Closets came in and customized the space.

Mostly for rentals, you wouldn’t invest in a $30,000 or $40,000 closet build-out, so that’s definitely what I like most about this apartment for myself.

My favorite part is all of my handbags. Honestly, even though I have so much closet space, I still can’t function without my rolling racks.

These closets are all custom-built, so it’s very much a sanctuary for me. I have even stored all of the clothes I wore on “Selling the City” that I am not ready to sell yet just because they were important pieces to me.

Since the show, my life has gotten a lot busier, so I have sought more comfort and time for peace at home.

It’s been harder for me. I don’t like to leave things open-ended or unresolved, and I like clearing out my inbox and responding to everything. So that’s just been harder because I am a lot busier, and there are a lot more emails.

I’m still learning how to let things go. It doesn’t come naturally.

All the drama that viewers saw on the show is still status quo; if I am being totally transparent, I don’t really care much.

I care in that I’m hurt when someone betrays me initially; but when they have done it often enough, then you sort of come to expect it and you don’t care as much.

The team has gone through ups and downs. We are in a stronger place, but it’s not easy to balance everything.

I’m not going to lie—it’s been difficult to manage the team because a lot of is it managing how they respond to being busy, overwhelmed, or even getting attention, and it really does show you people’s strengths and weaknesses.

There have been some things that have been more challenging than others, and I have to manage a team of women. I’m not just managing their real estate careers; but I have a factor of a show in there, so I have to manage a certain level of ego that has to be dealt with.

I don’t think it’s fair to compare me to any other person in the real estate industry managing a team because of that.

There are members on our team that aren’t on the show, and that affects them; and there are people that are on the show, and they prioritize that over real estate obligations. It’s a really hard place to be in.

But I have to keep going. When I was younger, I was never living this type of lifestyle. I had to be my own provider. There was no Plan B, I had no parent to fall back on.

My parents were dying for me to turn 18 because they were struggling for so much. Real estate just had to work. When you haven’t paid rent in three months, you find a way.

Real estate is not an industry that takes off quickly. Sometimes you can get lucky on your first deal. Your first year, you just need to learn and get major comprehension for the industry.